# v119 TX Summary\n\nPhx Dominant Spillover + Local Ramp: Recent 6r/1k (4/23), Hist 497r/104k. New Tactics Refresh for Tx AOV215 Boost.\n\n72 Live: Marketing/Sales/Pricing/Retention + Core Fix + **Perf Opt (Funnel/Conv/Attr)**\n\nGrowth Accelerating!