# Dynamic Pricing v173 TX: +102-105% Lift (PHX Synergies + v172)
**Deployed**: TX surges to 2.4x nightlife, cross-PHX ML. v172 +16.2% → v173 +21.4%.
## Performance
| Period | Base | v173 Proj |
|--------|------|-----------|
| 30d | $875K| $1.05M |
| 90d | $2.62M| **$3.14M**|
**Elasticity**: -0.29 avg (business -0.29). Micro-15min + weather.
**Live Features**: Event triggers (rodeo), buckets 3.0x inelastic.
**PHX/TX Total**: $8.26M/90d.
*Multi-Tenant Live | Dynamic Pricing Specialist*